The Bermuda Tourism Authority is an independent, modern and leading tourism enterprise - dynamic, entrepreneurial and vibrant: We are the singular voice that continually evolves Bermuda as a world-class tourism destination. We are partners with the Government of Bermuda to grow tourism and create jobs. We develop creative and innovative ways to make Bermuda a highly desirable destination for visitors and tourism investment. We are results-oriented, accountable and transparent to our stakeholders. We allocate our resources strategically, moving quickly to capture the opportunities afforded by growing global tourism demand. We pursue strategic initiatives and actions that add value to Bermuda tourism. We empower our people to be customer-focused, proactive, solution-oriented and decisive about matters that are in the best interest of Bermuda as a tourism destination. We provide a fun and positive workplace culture that generates pride in Bermuda. We are impassioned in our communication to the world that Bermuda is open for business.

The Bermuda Triangle Cup is a licensed product of Bermudas Sports Management Group (BSMG) with Bermuda's Brazilian Football School (BBFS) being the local host and football (soccer) partner of BSMG facilitated events. BSMG has focused primarily on facilitating overseas sports tours in the area of football/soccer to destinations in the USA and Europe. BSMG has also aided in facilitating travel to Bermuda for football/soccer events from: tournament play, pro coaching expertise/grass root camps for local youth players. BSMG has facilitated travel and competitive play for local/overseas sports teams/clubs as of 2012 to Bermuda, Canada, Europe and USA. BSMG partners with local vendors to provide an array of services for niche events. Services that are facilitated and managed consist of: Customized, professionally management events Coaching education & management in football/soccer Event planning and activation solutions International network with sports based companies providing an one stop shop base for all sporting needs.